About Us

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Salwa Elshazly is an early child development expert who has worked with children in a wide variety of educational settings, and has helped to develop educational programs for young children in the United States and Egypt. She has studied Educational law and other related courses while obtaining her law degree from Duke University, and has assisted with public interest cases related to children's educational rights and other social justice issues. She is the CEO of NiSa International LLC, support writer, and the company’s co-founder.

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Nermine Noeman is the best-selling author of The Black Book, a guide to self-understanding and personal development in the areas of love, family and life relationships and dynamics. She is a psychoanalyst, and a professional international trainer in NLP coaching for businesses based in Cairo, Egypt and the Gulf. Her work in this area supports staff and management in development related to interpersonal skills, intellectual development and cooperative work methodology. She is the head creative writer and co-founder of NiSa International LLC. Learn more about Nermine here!

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Sarah Kashef is a professional illustrator with a degree in Fine Arts. She has published work in several children’s books, including a series of stories certified by UNICEF that was later turned into cartoon television broadcasts. She teaches art to children in Cairo, Egypt, and has a passion for working with recycled materials, turning what some would view as “trash” into beautiful art. She believes that opportunity for artistic experience and expression is a fundamental component of an educational curriculum.

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Diverse group of animated children playing with a cheerful dog, representing friendship and inclusivity in a colorful illustration.png